Your AI Business Partner
Is Ready to Go Live.
You're among the first to experience SusTern AI-Commerce — an AI-native platform that thinks, adapts, and acts alongside your business. Explore AI storefronts, intelligent dashboards, and autonomous tools before they launch to the world.
Built by Merchants, For Merchants
Before SusTern AI-Commerce, we built noryX — a growth automation app trusted by online retailers across North America. For over two years we listened, learned, and documented every pain point merchants face. SusTern is that knowledge distilled into a full AI-native commerce platform.
Backed & recognised by
A Game-Changer for Startups and Small Businesses!
"As a startup founder, time and resources are always limited — and that's exactly where noryX has made a huge difference. The app has been incredibly helpful for writing blogs, managing SEO, and running growth campaigns, all in one place. The integrated AI effortlessly generates product-related content."
Solved Our Google Ads Suspension Issues
"We were struggling with Google Ads performance because our ads would get suspended due to products not being optimized for Google Merchant Center. noryX's product SEO optimization reviews metadata for all products — it was the exact solution we needed."
Super Impressed — Worth Every Star
"I stumbled upon noryX and have been super impressed. The auto-tagging of pictures with actual descriptions is huge. Other SEO AI apps do a standard "product name/store name" syntax which Google hates. They also optimize for AI and learn the business in a matter of days in a way no other app does."
Merchants who trust noryX & SusTern
Predictive Inventory Intelligence That Drives Revenue
Turn real-time inventory and sales signals into smarter decisions. Predict demand, avoid stockouts, reduce overstock, and surface your highest-velocity SKUs automatically. Promotions, purchasing, and bundling stay aligned with what's actually selling, boosting revenue without manual work.
Automated AI-SEO That Scales Brand Visibility
Your catalog stays search-ready automatically. Metadata, descriptions, alt text, FAQs, and JSON-LD update continuously based on Google Search Console trends and AI-search patterns. As your product count grows, your visibility grows with it—without manual edits or agencies.
Behavior-Driven Storefront Optimization That Converts
Customer behavior, GA4 patterns, and storefront performance signals reveal exactly what hurts conversions—bounce points, abandonment triggers, navigation gaps, and slow elements. Fixes become fast and actionable through guided no-code improvements, improving conversion rates across every page.
Outcomes you can measure
Save 90% Time
Automate complex administrative tasks
Achieve 30%+ Growth
Smart cross-sells and product bundles
Save 15x Cost
Achieve cost-reduction with optimization
Increase AI Discoverability
Be found by ChatGPT, Perplexity, and Google AI Search
Reduce Bounce Rate
Drive higher engagement and conversions
Find the Perfect Plan
for Your Growth
For SKUs more than 50,000
sales@sustern.canoryX Trial
noryX Essentials
or $290/year and save 17%
noryX Pro
or $1,290/year and save 17%
noryX Growth
or $3,290/year and save 17%
All You Need to Know
noryX is an AI-powered growth engine for D2C Shopify brands. It boosts ecommerce performance inventory intelligence, automating AI-SEO and store optimization
It automates inventory analysis and SEO for all SKUs, saving hours on reporting, tagging, and store optimization.
It replaces multiple Shopify apps and costly SEO agencies with one AI tool that drives sales and reduces marketing spend.
noryX reads data from Shopify, GA4, and GSC, applies its D2C AI strategy layer, and powers automation, insights, and decision-making.
Yes by boosting search visibility and using inventory-led marketing, it lowers acquisition cost and improves ROI.
It tracks SKU performance, detects trends, and recommends restocks, bundles, or promos to reduce deadstock and missed sales.
Yes, noryX is a Shopify app with direct integrations to Google Analytics 4 and Google Search Console.
Install it in minutes. It syncs your data, delivers insights, and starts automation from day one.
Yes, it includes tutorials and a smart chat assistant that explains decisions in simple, actionable language.
You can chat with noryX for business questions or reach human support for setup and strategy help.
Absolutely. noryX scales with your Shopify store—whether you're selling 50 or 80,000+ SKUs.